All posts by John Monks

Email Marketing


Email Marketing

 

Here we have supplied information that may be helpful in your use of email marketing.

 

We also have a previous selection of past articles in archive format. Click here for our published archive article directory of downloadable articles (opens in a new window).

If ABS’s are the answer, what’s the question?


In his keynote speech at the English Law Society’s conference, Stephen Mayson, Professor of Strategy and Director of the Legal Services Institute, highlighted a number of issues around the introduction of Alternative Business Structures (ABS’s). England is obviously further forward than Scotland, but the issues are the same. He asked: “If ABS’s are the answer, what’s the question?” Read more here

The secrets to successful pitch coaching – Part 1


Professional service firms are not usually full of natural presenters. How comfortable, confident and effective are your people in pitch situations? In our experience most firms have a few fee earners who do enjoy pitching, they also have a small percentage of individuals who should never be put in front of clients at any cost (you know who they are!). The rest of the firm is then made up of people who have never really been shown how to pitch successfully, and many of these would rather not be part of any pitch – if they could avoid it they would! Read more here

The curse of ‘how much?’

 

“How many times have I heard this!” said the managing partner of an accountancy firm I met with recently. On reflection I said to him “this is what is constantly being said to me when discussing business development with many accountancy firms, and not just yours, over the last 12 months!” Read more here