Internal Affairs
The Problems (and solutions) of cross-selling. We recently conducted some research amongst some clients and contacts regarding the barriers they faced around cross-selling. Whilst there are eight barriers in total around cross-selling, my research uncovered that these firms faced three main challenges: mutual trust (or lack of) in their colleagues’ capabilities, the feeling of losing control and the client’s image of the firm. But what can you do to overcome these barriers? Read more here


Imagine visiting a chiropodist because the arch of your foot is causing pain. You begin to explain the problem to the chiropodist who seems to listen for a short while and then begins to take his shoes off. “I had that sort of problem once,” he says, “and then I got these shoes. They’re really great. Here try them on. You can keep them. I’ve got a couple more pairs exactly the same at home.”
