Module 1 Business development strategy and planning, managing and applying The PACE Pipeline and prospecting
Module 2 Effective marketing, becoming famous, generating leads, gaining meetings and the use of social media within the professional arena
Module 3 Advanced selling skills, effective first meetings, consultative selling and client engagement skills and techniques
Module 4 Winning pitches, proposal writing and getting ahead of the competition
Module 5 Key client management and client care in practice
Module 6 Fee handling with confidence and cross-selling
Module 7 Options: Leading business development, coaching others, presentation skills, maximising events and seminars or selling at the C-level
As an example of how the modules vary depending on the individuals and the group mix, a group comprising of marketing and business development professionals might select the following suite:
Module 1 Becoming a trusted internal advisor that fee earners value and respect
Module 2 Ensuring business development plans are implemented
Module 3 Embedding a business development culture within a firm
Module 4 Supporting fee earners with effective marketing, use of social media and meeting generation
Module 5 The secrets to successful pitch coaching
Module 6 Implementing key client management within the firm
Module 7 Options: Coaching others, internal presentation skills or maximising events and seminars
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